Nexign Customer Relationship Management

Efficient sales and customer service automation

Overview

Nexign Customer Relationship Management (CRM) is responsible for storing and managing customer information that is necessary to handle business interactions, loyalty programs, and the sales pipeline of existing and new customers. Customer service representatives have a single point of access to a holistic customer view and operator’s product portfolio thanks to integration of CRM with other Nexign BSS components.

Nexign CRM is pre-integrated with Nexign Channels and serves as a data hub for the operator’s other systems and portals to streamline customer engagement, development, and retention.

Key Benefits

A 360-degree view of customers, including financial data, interaction history, activated products, subscriptions, and bonuses
Complex customer hierarchies, including diverse units for B2B customers
Information about available products and special offers

Flexible customer service for accelerated problem resolution, such as rewarding customers with loyalty bonuses, to increase retention rates
Automated customer care processes, including balance adjustment, activation and deactivation of products and bonuses, and bulk queries processing
Adapting case and interaction management to fit the corporate or industry-specific needs and requirements

Related Products

Product

Nexign Channels

Support for consistent customer engagement across multiple touchpoints

Product

Nexign Product Management

Centralized management of products and services for a breakthrough digital experience